‘Evolv’ Logo Type: Pictorial/Abstract symbol

Pictorial/Abstract symbol: 

This type represents the company visually with an icon or figure luridly to capture a viewer’s attention. They may appear to be simplistic in nature, however behind the logo the concept is in actuality rather complex and detailed. Often there is a graphic representation of a recognisable noun in a logo mark. This is what Peri and I desire to have for the style of our logo, as we both strongly believe that it leaves the most significant impact on the viewer and cannot be easily forgotten or discarded. 

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